FUNCTIONAL PRACTICAL HYGIENIC
We developed the concept of a wet cotton bud ideal for daily hygiene. A product designed to make a simple gesture even simpler, and to offer a feeling of wellness and functionality always at hand.
WHO
Diva International
CONTEXT
CONTEXT
WHAT
- Naming and Shape Design Definition
- Creative and Art Direction
Simple and intuitive
Always at hand, simple and practical just like a normal cotton bud, but with something added to it.
RESULT
RESULT
A SHAPE FOR NEW NEEDS
The case we designed contains two products that are physically different but complementary: cotton bud and detergent.
The importance of the name
The name needed to suggest a very specific feeling of wellness due to the combination of two elements: the soft cotton and the detergent.
One for everybody
The two cases, one for adults and the other for children, have different colours and shapes.