PROFESSIONAL SKIN CARE

SELF-PORTRAIT
OF A PROFESSIONAL
COSMETIC ICON

Creation of the brand identity for Dibi, a line of cosmetic treatments offering a large range of professional solutions mainly addressed to beauty centres and SPAs.

WHO

GTS Group

CONTEXT
CONTEXT
Dibi Viso
WHAT
  • Naming Strategy and Total Brand Architecture
  • Creative and Art Direction
A 360° project

All the most important brand elements have been involved, from the name to the shape of the primary containers, to the definition of all the treatment areas.

RESULT
RESULT

DEDICATED
ESSENTIAL
COSMETIC

We defined Dibi’s brand architecture through a new positioning for both their face and body lines. We segmented the offer in terms of specific benefits through design, naming and well-defined chromatic areas.

Targeted answers to specific needs

We defined a brand architecture that was able to convey the use destination of a wide range of well-aimed cosmetic solutions in a clear and immediate way.

LOOK BEFORE OUR WORK

click and hold
Project details

Technical Packaging and Shaping Upgrade.

Dibi Viso