PURE ESSENTIAL SENSITIVE
For over forty years, people at Ofi have been studying and combining the best scientific technologies supported by nature. The result of this managerial approach is their brand Bottega di Lungavita.
Ofi
- Packaging System Definition
- Creative and Art Direction
The personality of the Bioclarine line has been developed by focusing on its key elements: the product name and the cornflower extract. Through the logo we managed to express at the same time power and fluidity, while the evocative flower, together with the graphic symbol of the beehive, became the central element on the packaging.
THE DELICATE FORCE OF NATURE
The Bioclarine line has been created under the brand Bottega di Lungavita especially for sensitive skin. Simplicity and non-invasive formulations are the key-concepts for their new brand image.
We created the line identity by promoting the elements of purity and delicacy of the products, as well as their cosmetic value.
The key image has been conveyed through each material.